Industry insiders and tech analysts are pointing to a September 2025 release for the iPhone 17 Pro, in line with Apple's traditional launch schedule. While an official announcement from Apple is still months away, multiple reports suggest a launch event could take place between September 8 and September 10, with the devices becoming available for sale shortly after, likely on Friday, September 19.
The iPhone 17 lineup is rumored to consist of four models: the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. The Pro models are expected to receive significant upgrades, including a new A19 Pro chip, an upgraded camera system with a potential 8x optical zoom, and a redesigned body. Some reports suggest the Pro models might feature an aluminum frame instead of titanium. The display is also rumored to have an improved anti-reflective coating.
The new iPhone 17 Air is expected to replace the existing Plus model, offering a slimmer design and a different camera layout. Pricing is also a topic of speculation, with some analysts suggesting a price increase for the Pro models. However, these details are based on leaks and rumors and have not been confirmed by Apple.